Defining and Regulating Online Platforms
August 25, 2023
Congressional Research Service
https://crsreports.congress.gov
R47662
Defining and Regulating Online Platforms
R47662
Defining and Regulating Online Platforms
August 25, 2023
The internet has been broadly characterized by an open, decentralized model of content creation,
distribution, and consumption. Users’ access to online content evolved from retrieving
Clare Y. Cho, Coordinator
information from static websites to creating and distributing content through interactive websites.
Analyst in Industrial
This transformation enabled the creation and growth of online platforms.
Organization and Business
The term
online platform is not defined in federal statute. An online platform generally refers to
Ling Zhu
any computer application or service that provides digital content and services on the internet.
Analyst in
Most platforms are operated by private sector companies, which can use algorithms to prioritize
Telecommunications
content and set policies to determine content allowed on the platform. Some platforms can
Policy
attract, retain, and engage large numbers of users, and generate billions of dollars in revenue.
Several issues related to online platforms have been raised by some policymakers. These issues
Kristen E. Busch
might be addressed by legislation enacted in states and other countries, actions taken by federal
Analyst in Science and
agencies, and market forces, among other ways. Congress could pursue oversight, such as asking
Technology Policy
representatives of platforms to testify in hearings, or pursue legislative action. If Congress
chooses to pursue legislation, considerations may include
•
Addressing entities in legislation. Although
online marketplace is defined in federal
statute, other subsets of online platforms are not. It may be difficult to identify common features that would
incorporate all platforms Congress may seek to address without including others that share similar
attributes. If Congress seeks to address “large” online platforms, options might include using thresholds for
the number of active users and the operator’s revenue and market capitalization. Each metric has its
advantages and disadvantages.
•
Enforcing legislation. Legislative options could include allowing federal agencies or state attorneys
general to sue operators of online platforms to enforce the law, or creating a private right of action allowing
individual lawsuits. The United States does not have a federal agency designated to solely regulate online
platforms, although several agencies enforce laws that are applicable to online platforms and other entities.
Some Members have proposed designating the Federal Communications Commission, the Federal Trade
Commission (FTC), or a newly established agency to enforce legislation.
•
Creating a regulatory regime. If Congress provides a federal agency with authority to promulgate
regulations for online platforms, the agency might be able to adapt the regulations to technological changes.
However, if regulations would require costly and time-intensive systems to be implemented, companies
that have developed these systems or have the resources to easily do so may have a competitive advantage.
The 117th and 118th Congresses have introduced legislation to address issues related to online platform, including
•
Implementing transparency requirements. Some bills would require companies to publish reports,
provide independent researchers access to platform data, or direct a federal agency or taskforce to conduct
studies on online platforms. One consideration may be who would benefit from having access to what type
of information, and potential unintended effects, such as increased privacy risks for user data.
•
Addressing content moderation practices. Some bills would address the publication, removal, or display
order of content by amending or repealing Section 230 of the Communications Act of 1934. Although this
would change the legal incentives faced by operators of online platforms, it would not
require operators to
change their platforms. Some bills create requirements for content moderation practices, such as requiring
certain content to be published or removed, which could raise First Amendment concerns. Some bills
require companies to make technical changes to provide users with greater control of the content they see,
which may be difficult for some companies to implement.
•
Increasing competition. Some bills would increase funding for the FTC and the Department of Justice’s
Antitrust Division, with the intent of increasing antitrust enforcement and competition. The outcomes of
these cases depend on federal courts. Some bills would amend antitrust laws, which would affect firms
across industries and might discourage firms from engaging in conduct that, in some instances, could
increase competition. Some bills would create competition rules for “large” online platforms. A
consideration may be whether certain competition rules should apply to all platforms, regardless of size.
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Defining and Regulating Online Platforms
Contents
Online Platform Concepts and Characteristics ................................................................................ 2
Online Content in the Evolution of Web Services ..................................................................... 3
Characteristics of Online Platforms .......................................................................................... 5
Policy Considerations for Legislation ............................................................................................. 6
Covered Entities ........................................................................................................................ 8
Defining Online Platforms in Legislation ........................................................................... 8
Determining “Large” Online Platforms ............................................................................ 10
Potential Enforcers .................................................................................................................. 15
Federal Communications Commission ............................................................................. 15
Federal Trade Commission ............................................................................................... 16
New Agency ...................................................................................................................... 17
Regulatory Regime .................................................................................................................. 17
Selected Issues in Proposed Legislation ........................................................................................ 18
Transparency Requirements .................................................................................................... 18
Content Moderation ................................................................................................................ 20
Amending or Repealing Section 230 ................................................................................ 20
Requirements for Content Moderation ............................................................................. 21
Competition ............................................................................................................................. 23
Funding for Antitrust Enforcers ........................................................................................ 23
Competition Rules for Online Platforms .......................................................................... 24
Amending Antitrust Laws ................................................................................................. 25
Further Considerations for Congress ............................................................................................. 26
Figures
Figure 1. Market Capitalization for Selected Companies .............................................................. 14
Figure 2. Revenue for Selected Companies................................................................................... 14
Tables
Table 1. Selected Online Platforms and Policy Issues ..................................................................... 7
Table 2. Active Users for Selected Online Platforms ..................................................................... 11
Contacts
Author Information ........................................................................................................................ 27
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uring the 1990s, policymakers in the United States generally supported allowing the
private sector to develop products and services offered over the internet with limited
D government oversight.1 In its vision of the internet being the Global Information
Infrastructure, the Clinton Administration suggested a set of policy principles, including
• governments should encourage industry self-regulation and support private sector
efforts to facilitate the operation of the internet;
• governments should refrain from imposing new and unnecessary regulations on
commercial activities taking place via the internet;
• where government intervention is necessary, its goal should include ensuring
competition and protecting consumers and their privacy; and
• governments should tailor their policies according to the decentralized nature and
bottom-up governance of the internet.2
Congress enacted some federal statutes related to the internet in the 1990s. The
Telecommunications Act of 1996 amended the Communications Act of 1934 to provide the
Federal Communications Commission (FCC) with explicit authority to regulate companies that
provide internet access.3 The legislation also included a section—the Communications Decency
Act (CDA)—that was, in part, designed to prevent the transmission of indecent or offensive
material over the internet to individuals under the age of 18. Although the Supreme Court ruled
portions of the CDA unconstitutional,4 other sections of the CDA remain intact—notably Section
230 of the Communications Act.5 Section 230 generally precludes interactive computer service
providers and users from being held liable for publishing, and in some instances restricting access
to, third-party content.6
Some federal statutes set requirements specifically for providers of online services. For example,
the Children’s Online Privacy Protection Act of 1998 creates requirements for operators of
websites that collect personal information from children under the age of 13.7 Other statutes—
such as antitrust and consumer protection laws—are applicable to entities that provide products
and services on the internet, in addition to other entities.
Several issues related to online platforms have been raised by some policymakers. Some of the
issues focus on specific types of online platforms—such as social media—or online platforms
with large numbers of users or operated by large firms, often referred to as “Big Tech.”8 President
1 Roxana Radu, “Privatization and Globalization of the Internet,” in
Negotiating Internet Governance (New York, NY:
Oxford University Press, 2019), pp. 75-112; and Mehan Grosse, “Public Goods and Private Interests: Setting the Table
for the Commercial Internet in the 1990s,”
Critical Studies in Media Communication, vol. 38, no. 5 (2021), pp. 408-
422.
2 The Clinton Administration,
The Framework for Global Electronic Commerce, July 1997, at
https://clintonwhitehouse4.archives.gov/WH/New/Commerce/read.html.
3 The Federal Communication Commission’s (FCC’s) authority is briefly discussed under
“Federal Communications
Commission,” which includes references to other Congressional Research Service (CRS) products that provide more
in-depth discussions.
4 For more information, see CRS Report R47049,
Children and the Internet: Legal Considerations in Restricting
Access to Content, by Eric N. Holmes.
5 47 U.S.C. §230.
6 Ibid. For more information, see CRS Report R46751,
Section 230: An Overview, by Valerie C. Brannon and Eric N.
Holmes.
7 15 U.S.C. §§6501-6506.
8 “Big Tech” often refers to Amazon, Apple, Google, Meta Platforms, and at times Microsoft. The term has also been
used, at times, to include other “large” technology firms, such as Netflix.
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Joe Biden and former President Donald Trump have made statements and signed executive orders
regarding concerns about the actions of some online platforms, calling on Congress to pass
legislation to address these concerns.9 Some Members of Congress have introduced bills aimed at
regulating certain aspects of online platforms.10 The 117th Congress enacted the INFORM
Consumers Act, which created requirements for online marketplaces, such as requiring operators
to collect information about high-volume sellers.11
Congress could choose not to pursue additional legislative action. Changes might be made to
online platforms in response to legislation enacted by states and other countries, actions taken by
federal agencies, market forces, public scrutiny, and other factors.
This report provides a brief description of online platforms and selected issues for specific types
of platforms. It then provides some considerations for Congress in determining if and how it
chooses to pursue legislation related to online platforms.
Online Platform Concepts and Characteristics
Existing federal laws do not explicitly define the term
online platform.12 In general, an online
platform refers to any computer application or service that hosts and provides digital content and
services on the internet and facilitates access, distribution, creation, sharing, and exchange of
information.13 Some examples of commonly used online platforms include a variety of web
services, such as social media, online marketplaces, and search engines. Most users access
platforms and their online services through websites or applications (apps) using internet-
connected devices, such as desktops, laptops, and mobile and smart devices.
Digital content (i.e., online content) can broadly include any information created, transmitted, and
accessible using hardware, software, and networks of the internet. Online content can be
generated and distributed by the operator of an online platform (i.e., user-consumable content) as
well as its users (i.e., user-generated content).14 Those who provide online content may fall in the
federal statutory definition of
information content providers—“any person or entity that is
responsible, in whole or in part, for the creation or development of information provided through
9 Executive Order (E.O.) 13925, “Preventing Online Censorship,” 85
Federal Register 34079, May 28, 2020; E.O.
14036, “Promoting Competition in the American Economy,” 86
Federal Register 36987, July 9, 2021; President Joe
Biden, “Republicans and Democrats, Unite Against Big Tech Abuses,”
Wall Street Journal, January 11, 2023, at
https://www.wsj.com/articles/unite-against-big-tech-abuses-social-media-privacy-competition-antitrust-children-
algorithm-11673439411; and President Donald J. Trump, “Donald J. Trump: Why I’m Suing Big Tech,”
Wall Street
Journal, July 8, 2021, at https://www.wsj.com/articles/donald-j-trump-why-im-suing-big-tech-11625761897.
10 The 117th and 118th Congresses introduced more than 80 bills containing the phrase “online platform” as of August
2023, based on a CRS search on Congress.gov. This report focuses on these bills.
11 P.L. 117-328, Division BB, Title III, §301. The section is similar to S. 936 and the amended version of H.R. 5502
introduced in the 117th Congress.
12 Some bills introduced in Congress would define
online platform; see section
“Defining Online Platforms in
Legislation.”
13 See David D. Clark,
Designing an Internet (Cambridge, MA: The MIT Press, 2018), p. 5. In this report, CRS refers
to the global, public internet in its discussion of online platform and content issues. The internet infrastructure also
enables applications and services in closed networks, for example, of a public or private organization. The public
internet is generally accessible to users through internet service providers (ISPs).
14 For example, consider the website http://www.congress.gov.
User-consumable content includes text, pictures,
graphics, audio files, video files, and links that users can access on different pages of the website, in addition to the
website’s layout, design, domain name (congress.gov), and its corresponding IP address (e.g., 140.147.239.145).
User-
generated content includes the profile information a user provided when registering an online account; the IP address
and other device and browser information of the user; and any information about the user’s behavior on the website,
such as the time the user visited the website, the links the user clicked on, and search terms the user entered.
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the [i]nternet or any other interactive computer service.”15 The FCC also categorized online
content providers as
edge providers.16
Some policymakers have expressed concern about online platforms’ control, management, and
distribution of content.17 Some popular online platforms, for example, host enormous volumes of
online content at the magnitude of petabytes of data.18 These platforms have millions of active
users and generate billions of dollars in revenue.19
This section provides a brief overview of the evolution of web services—focusing on online
content—and characteristics of online platforms that have contributed to the dominance of
popular platforms operated by a few companies.
Online Content in the Evolution of Web Services
In the original form of web services (commonly known as Web 1.0), websites were designed as a
global, interconnected “information space” to host online content and allow users to retrieve
information from online resources.20 Content providers in this form of web services could
develop, publish, and manage content (in the form of simple text and graphics) on their websites
without much interaction with individuals who visited the website. Most visitors would connect
to websites and view content through web browsers installed on their computers.21
Information flow in Web 1.0 services largely goes in one direction—from one website to multiple
visitors, similarly to traditional broadcasting media such as TV and radio. The technology
supporting Web 1.0, however, enabled an open and decentralized model of content creation,
distribution, and consumption. Content providers are no longer limited to broadcasting
organizations and professionals, and content can be delivered without limitations of time (e.g.,
broadcasting schedule) and space (e.g., physical distance). Without licensing requirements or
other regulatory compliance in traditional broadcasting, any individual using the internet can
become an online content provider by creating a website. Internet users can choose the source and
15 47 U.S.C. §230(f)(3).
16 An
edge provider is an individual or entity that provides “content, applications, services, and devices accessed over
or connected to broadband Internet access service.” See FCC,
In the Matter of Preserving the Open Internet,
Broadband Industry Practices, GN Docket No. 09-191, December 23, 2010, paragraph 20, at https://apps.fcc.gov/
edocs_public/attachmatch/FCC-10-201A1_Rcd.pdf.
17 For example, see §3 of the Honest Ads Act (S. 486 and H.R. 2599, 118th Congress).
18 One petabyte (PB) is equal to 1 million gigabytes, and one byte can be used to represent a single English letter or
special character.
For example, Facebook reported a data storage size of 300 PB in its data warehouse in 2014, with an incoming daily
rate of 0.6 PB; see Pamela Vagata and Kevin Wilfong, “Scaling the Facebook Data Warehouse to 300 PB,”
Engineering at Meta, April 10, 2014, at https://engineering.fb.com/2014/04/10/core-data/scaling-the-facebook-data-
warehouse-to-300-pb/. Netflix reported it had hundreds of PB of data in its data warehouse in 2020; see Anupom Syam,
“Optimizing Data Warehouse Storage,”
Netflix Technology Blog, December 21, 2020, at https://netflixtechblog.com/
optimizing-data-warehouse-storage-7b94a48fdcbe.
As another example, the Library of Congress reported that its digitized, publicly available collection on the internet in
2022 was about 21 PB; see Library of Congress, “Frequently Asked Questions,” at https://www.loc.gov/programs/
digital-collections-management/about-this-program/frequently-asked-questions/.
19 For example, Meta Platforms reported 266 million monthly active users of its Facebook services in the United States
and Canada in December 2022; see Meta Platforms, Inc., SEC Form 10-K for the year ending December 31 2022, p.
62. Alphabet reported over $224 billion in Google advertising revenue in 2022; see Alphabet, Inc., SEC Form 10-K for
the fiscal year ending December 31, 2022, p. 56.
20 Ian Jacobs and Norman Walsh, eds.,
Architecture of the World Wide Web, Volume One, W3C, December 15, 2004, at
https://www.w3.org/TR/webarch/.
21 The so-called “client-server architecture” remains the primary operational model of many web services today.
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amount of content they wanted to receive from a wider pool of content providers. Nevertheless, a
website in the Web 1.0 form does not enable interactions between the content provider and
website visitors.
An evolution of web services—known as Web 2.0—moved websites beyond static presentation of
content to a more interactive model that fosters user participation and content creation,
collaboration, and sharing. The evolution has led to numerous types of Web 2.0 services, from
early forms of online message boards and discussion forums, wikis,22 and blogs allowing visitor
feedback and comments to more recent peer-production services,23 such as social networking,
instant messaging, virtual communities, “sharing economy” services,24 crowdsourcing,25 and
online file, photo, and video sharing. The use of the terms Web 1.0 and Web 2.0 does not preclude
the co-existence of web services in either form. Many websites today still exist in the non- or
less-interactive form of Web 1.0.
In Web 2.0 services, users transform from mere content consumers to proactive content creators
and distributors. This creates opportunities for online platforms to collect more information and
data from users, which in turn enables personalized online content for users. Some companies
began investing in technology and infrastructure to store and analyze large amounts of data and
learn from users’ online behavior. These efforts allowed some web services to grow rapidly and
offer users new channels for content creation, consumption, and distribution to facilitate user
engagement.
The transition to Web 2.0 enabled the creation and growth of large online platforms. These
platforms can attract and retain a large number of users, who actively generate, exchange, and
consume content on the platforms. Platforms can use their large user bases to generate revenue
through subscriptions and targeted advertisements. A platform that attracts more active and
engaged users might be able to collect and analyze more user data to understand users’ behavior
and interests. This information could be used to generate more revenue, particularly for platforms
that obtain revenue from targeted advertising. Network effects could further amplify this cycle.26
Network Effects
According to the theory of network effects, a user’s perceived value of an online platform increases as the number
of active users grows.27 As the number of active users grows, existing users are more wil ing to stay on the
platform, and more potential users are wil ing to start using it. As a platform obtains more users, the network
22 A
wiki is a website that can be modified or contributed to by users. See Michael Aaron Dennis, “Wiki,”
Britannica,
at https://www.britannica.com/topic/wiki.
23 Peer production refers to “collaborative work among users to create content and provide services.” John Gallaugher,
A Manager’s Guide to Harnessing Technology, version 9.1 (Boston, MA: FlatWorld, 2022), p. 291 (hereinafter
Gallaugher,
A Manager’s Guide, 2022).
24
Sharing economy, also referred to as “collaborative consumption,” is a business model that enables online users to
temporarily share access to products or services rather than having ownership. Examples include room-sharing services
(e.g., Airbnb) and ride-sharing services (e.g., Uber). See Gallaugher,
A Manager’s Guide, 2022, pp. 295, 345.
25
Crowdsourcing refers to a practice of obtaining services or content by soliciting contributions from online users
rather than from employees or suppliers. See Merriam-Webster.com, “Crowdsourcing,” at https://www.merriam-
webster.com/dictionary/crowdsourcing.
26 In general, the theory of
network effects, sometimes referred to as “Metcalfe’s Law,” describes how the number of
relationships between network members grows exponentially with the number of users. According to the theory, if a
network has 10 interconnecting nodes, its inherent value is 100 (10 * 10); if the network adds another 10 nodes, its
value increases to 400 (20 * 20). An online platform is such a network, in which users, as nodes, are able to
communicate and share information with each other. See Gallaugher,
A Manager’s Guide, 2022, p. 261.
27 See Tim Stobierski, “What Are Network Effects?”
Harvard Business School Online, Business Insights Blog,
November 12, 2020, at https://online.hbs.edu/blog/post/what-are-network-effects.
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effect further increases the platform’s perceived value, making it even more attractive to new users. Many
platform operators strive to achieve this virtuous cycle inherent in network effects, “where the biggest networks
become even bigger.”28 This can result in one or a small number of platform operators gaining a competitive
advantage.
Characteristics of Online Platforms
Some online platforms have leveraged network effects to grow their user base to billions of users
in less than 20 years.29 These platforms can influence content seen by users by using algorithms
to prioritize certain content and setting rules and policies on the content allowed on each
platform. Some of them have transformed into powerful, centralized information sources for their
massive user bases.30 These platforms often exhibit three characteristics that reinforce one another
and strengthen their network effects:
1. The platform enables and facilitates user interconnections and interactions,
functioning as a hub of a distributed network or a virtual community. Its primary
value comes from users, content, and information exchange.31
2. Content creators and consumers converge virtually on the platform to benefit
from engaging with each other. As more participants find one another on the
platform, there are more activities on the platform, and the platform provides
more value to all.32
3. In addition to the primary web service, the platform offers complementary
features and third-party products and services that add value to the primary
service to maximize its potential value, boost user engagement (e.g.,
communicating and sharing content with each other), retain existing users, and
attract new users.33 The more platform services that are used, the higher the
switching costs for the user and the higher likelihood that the user will stay.34
These three characteristics often result in online platforms with a similar basic structure.35 At the
center is the platform’s operator, the majority of which are companies in the private sector. The
operator sets its own rules and systems to control access and interface with users, and determines
28 Gallaugher,
A Manager’s Guide, 2022, p. 270.
29 For example, the online social networking service Facebook was founded in 2004, and it had nearly 3 billion
monthly active users on average as of March 31, 2023. Meta Platforms, Inc., “Meta Reports First Quarter 2023
Results,” April 26, 2023, p. 1, at https://s21.q4cdn.com/399680738/files/doc_financials/2023/q1/Meta-03-31-2023-
Exhibit-99-1-FINAL-v2.pdf.
30 See Harvard Business Review,
The Platform Economy: How Online Marketplaces Are Changing the Face of
Business, at https://hbr.org/insight-center/the-platform-economy.
31 Marshall W. Van Alstyne, Geoffrey G. Parker, and Sangeet Paul Choudary, “Pipelines, Platforms, and the New
Rules of Strategy,”
Harvard Business Review, vol. 94, no. 4 (April 2016), p. 56 (hereinafter Van Alstyne, Parker, and
Choudary, “Pipelines, Platforms,” 2016).
32 Ibid.
33 For example, a social network service user can play online games, order food delivery, transfer money to another
user, or log into a third-party web service, in each case using the same user credentials (i.e., the user’s name, password,
and profile) of the social network platform.
34
Switching costs refer to those a user incurs when moving from one product or service to another, which include
investments in money and time, efforts to learn how to use the new product or service, and any data loss. Gallaugher,
A
Manager’s Guide, 2022, pp. 263-264.
35 Van Alstyne, Parker, and Choudary, “Pipelines, Platforms,” 2016, p. 56.
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how to operate and govern its platform.36 The operator may revoke a user’s access to the platform
if it believes the user’s behavior or content violates its policies and negatively affects its platform
(e.g., reducing user engagement and revenue). The operator’s actions affect the content that users
can and cannot see.
The scale of users, another critical part of the platform, and their data can provide a competitive
advantage for incumbents.37 It can be difficult for nascent competitors to quickly attract users,
particularly when incumbents have large amounts of users’ data that can help them provide better
targeted advertisements and more personalized experiences. The platform may even shape its
users’ demands through tailored content and recommendations.
Policy Considerations for Legislation
Congress might choose to enact legislation related to online platforms to address various issues,
some of which are summarized i
n Table 1. Alternatively, Congress might choose not to pursue
legislative action, allowing market forces or states and other countries to pursue remedies if
needed. Legislation implemented by states and other countries might incentivize some operators
to change their online platforms for all users, although other operators might do so only for
platforms accessed from the respective states and countries.38 Other factors—such as actions
taken by federal agencies and public scrutiny—could also incentivize operators to make changes.
Congress could also take actions in addition to or instead of enacting legislation. For example,
Congress has asked representatives of platforms to testify under oath in hearings,39 requested
information about platforms from companies,40 and sent letters to federal agencies about their
concerns.41 Such actions might incentivize operators to change their platforms.
If Congress chooses to pursue legislation related to online platforms, some broad policy
considerations may include the entities it seeks to address and who would enforce the legislation.
Additionally, Congress might consider whether to enact specific requirements for online
platforms in legislation or create a regulatory regime. This section provides a more in-depth
discussion of these considerations. For legal considerations, see CRS Legal Sidebar LSB10889,
Regulating Big Tech: CRS Legal Products for the 118th Congress, coordinated by Valerie C.
Brannon.
36 Throughout this report, “operator” and “company” are used interchangeably.
37 Van Alstyne, Parker, and Choudary, “Pipelines, Platforms,” 2016, p. 60.
38 Examples of enacted legislation that set requirements for online platforms include California’s Age-Appropriate
Design Code Act and the European Union’s (EU’s) Digital Markets Act and Digital Services Act.
39 For example, see U.S. Congress, Subcommittee on Antitrust, Commercial, and Administrative Law of the House
Committee on the Judiciary,
Online Platforms and Market Power, Part 2: Innovation and Entrepreneurship, hearings,
116th Cong., 1st sess., July 16, 2019 (Washington, DC: GPO, 2019), at https://docs.house.gov/meetings/JU/JU05/
20190716/109793/HHRG-116-JU05-20190716-SD015.pdf.
40 For example, see letter from Representatives Jim Jordan, et al. to Meta Platforms CEO Mark Zuckerberg, September
1, 2022, at https://oversight.house.gov/wp-content/uploads/2022/09/090122_Letter-to-Mark-Zuckerberg.pdf.
41 For example, see letter from Senators Elizabeth Warren, et al. to FTC Chair Lina Khan, March 31, 2022, at
https://www.warren.senate.gov/imo/media/doc/
2022.03.31%20Letter%20to%20FTC%20re%20Activision%20Microsoft%20Deal.pdf.
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Table 1. Selected Online Platforms and Policy Issues
Social Media
Online Marketplaces
Search Engines
Description of
Platforms that allow users to
Platforms that enable third
Platforms that allow users to
primary purpose
post, view, share, and interact parties to sell and deliver
search the web to find
with user-generated content.
consumer products.
websites relevant to the
searched terms.
Issues:
Companies determine what
Companies often remove
Search results may include
Moderation
user-generated content to
reported counterfeit
websites that provide
host on their platforms,
products sold on their
incorrect, “junk” (i.e., low
which has raised concern
platforms or fake reviews.
quality), and il egal content. It
about the content companies
However, many fake
may be difficult to remove
allow or remove.
products and reviews remain. these websites from search
results, particularly if users
do not report them.
Issues:
Content is recommended to
Some marketplaces allow
Some search engines
Content
users in personalized feeds,
users to search for products
prioritize advertisements or
recommendation which has raised concerns
and to recommend products,
websites that pay for a higher
about algorithms amplifying
some of which may be
placement in search results,
harmful content and reducing
promoted if the seller pays a
rather than the most relevant
the visibility of certain
fee. A company that operates
or “best” website.
viewpoints.
a marketplace and sells
products on the marketplace
could “self-preference” (i.e.,
recommend its own
products).
Issues:
Social media platforms are
A company that operates an
Search engines can col ect
Competition
particularly affected by
online marketplace and sells
data on websites users select
network effects, which has
products on the marketplace
in response to search terms,
led to a few dominant
might have a competitive
making it data-intensive and
platforms, including TikTok,
advantage over other sellers.
difficult for new companies to
Facebook, and Instagram. It
This concern has focused
offer similar services. Google
may be difficult for a user to
primarily on Amazon.com,
accounts for nearly 90% of all
switch to another platform,
Inc., which operates the
general searches.43 Some
particularly transferring all of
marketplace Amazon and
companies have alleged that
their contacts, messages,
sells products under the
Google prioritizes its own
data, and network
brand Amazon Basics.42
products and copies third-
connections.
party content in “information
panels” on its search
engine.44
Source: Congressional Research Service (CRS).
Note: Other online platforms might fit the description of the selected online platforms in the table, but might
not typically be categorized as that type of platform (see
“Defining Online Platforms in Legislation”).
42 House Committee on the Judiciary, Subcommittee on Antitrust, Commercial, and Administrative Law,
Investigation
of Competition in Digital Markets, 2020, pp. 268-302, at https://judiciary.house.gov/uploadedfiles/
competition_in_digital_markets.pdf.
43 “Amended Complaint,”
United States et al. v. Google LLC, case no. 1:20-cv-03010 (D.D.C.), January 15, 2021, p. 4.
44 House Committee on the Judiciary, Subcommittee on Antitrust, Commercial, and Administrative Law,
Investigation
of Competition in Digital Markets, 2020, pp. 182-193, at https://judiciary.house.gov/uploadedfiles/
competition_in_digital_markets.pdf.
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Defining and Regulating Online Platforms
Covered Entities
Congress could create requirements for all online platforms, which would affect companies
offering a wide range of services,45 or for a subset of platforms, such as specific types of
platforms or platforms of a certain size.46 This section discusses some considerations for defining
online platforms and determining the size of a platform.
Defining Online Platforms in Legislation
The term
online platform is not defined in federal statute. The 117th Congress defined
online
marketplace in the INFORM Consumers Act,47 but other types of online platforms are not defined
in federal laws. Some federal statutes define terms that generally include online platforms, in
addition to other entities (see
text box).
Selected Terms Defined in Federal Statute Related to Online Platforms
The fol owing terms defined in federal statute are generally considered to include online platforms; the list is not
comprehensive:
•
Electronic communication service (18 U.S.C. §2510): any service which provides to users thereof the ability to
send or receive wire or
electronic communications, which is defined as any transfer of signs, signals, writing,
images, sounds, data, or intelligence of any nature transmitted in whole or in part by a wire, radio,
electromagnetic, photoelectronic or photooptical system that affects interstate or foreign commerce, but
does not include—
(A) any wire or oral communication;
(B) any communication made through a tone-only paging device;
(C) any communication from a tracking device (as defined in §3117 of this title); or
(D) electronic funds transfer information stored by a financial institution in a communications system
used for the electronic storage and transfer of funds;
•
Interactive computer service (47 U.S.C. §230): any information service, system, or access software provider that
provides or enables computer access by multiple users to a computer server, including specifically a service
or system that provides access to the Internet and such systems operated or services offered by libraries or
educational institutions.
•
Service provider (17 U.S.C. §512): (A) As used in subsection (a), the term “service provider” means an entity
offering the transmission, routing, or providing of connections for digital online communications, between or
among points specified by a user, of material of the user’s choosing, without modification to the content of
the material as sent or received.
(B) As used in this section, other than subsection (a), the term “service provider” means a provider of online
services or network access, or the operator of facilities therefor, and includes an entity described in
subparagraph (A).
Some bills define online platform, with variation in scope depending on the legislative context.
Examples include the following:
• In a bill that seeks to protect minors from certain online risks, “Any public-facing
website, online service, online application, or mobile application that
predominantly provides a community forum for user generated content, including
sharing videos, images, games, audio files, or other content;”48
45 For example, see Algorithmic Justice and Online Platform Transparency Act (H.R. 4624, 118th Congress).
46 For example, see Journalism Competition and Preservation Act of 2023 (S. 1094, 118th Congress).
47 P.L. 117-328, Division BB, Title III, §301(f)(4); codified at 15 U.S.C. §45f
. 48 See §2(6) of Kids Online Safety Act (S. 1409, 118th Congress).
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• In bills that seek to create certain advertising requirements related to federal
elections, “Any public-facing website, web application, or digital application
(including a social network, ad network, or search engine);”49 and
• In a bill that seeks to allow certain online publishers to collectively negotiate
with certain online platforms regarding content distribution, “Any website, online
or mobile application, operating system, digital assistant, or online service that
provides users with access to certain news and journalism works.”50
Some bills define subsets of online platforms that would be addressed,51 while other bills are
directed to “covered platforms” that have certain characteristics.52 Some companies may be
discouraged from offering certain products or services to avoid regulation if legislation were
enacted, depending on the requirements it would create.
One potential difficulty may be identifying common features shared by all platforms Congress
seeks to address without including other platforms that share similar attributes. As an example, a
defining feature of platforms initially considered
social media—such as Friendster, MySpace, and
Facebook—was the ability to create, share, and interact with user-generated content within social
networks created by each user.53 However, users’ social networks have become less important
over time. Some platforms that are often considered social media—such as TikTok and
YouTube—benefit from network effects but prioritize content largely based on its potential
relevance to the user’s interests, reducing the importance of users’ networks. Potentially in
response to competitive pressure from these platforms, Facebook and Instagram now include
“suggested” content based on its potential relevance, even if the creator is outside a user’s
network.54 Furthermore, platforms that typically are
not considered social media—such as the
online games Fortnite and Roblox55—allow users to create, share, and interact with user-
generated content. Any site with a comment section has some user-generated content.
To address this issue, some bills list specific platforms or types of platforms that are excluded.
For example, some bills targeting social media exclude platforms that are primarily used to
provide news or other forms of information, such as business or travel.56 Some companies may
modify their platforms as technologies develop or to avoid regulation in response to targeted
definitions.
49 See §3(b) of the REAL Political Advertisements Act (S. 1596, H.R. 3044, 118th Congress) and §8(a) of the Honest
Ads Act (S. 486, H.R. 2599, 118th Congress).
50 See §2(8) of the Journalism Competition and Preservation Act of 2023 (S. 1094, 118th Congress).
51 For example, see the Social Media Child Protection Act (H.R. 821, 118th Congress).
52 For example, see the American Innovation and Choice Online Act (S. 2033, 118th Congress).
53 L. DeNardis and A.M. Hackl, “Internet Governance by Social Media Platforms,”
Telecommunications Policy, vol.
39, no. 9 (October 2015), pp. 761-770, at https://www.sciencedirect.com/science/article/pii/S0308596115000592; and
Tarleton Gillsepie, “The Politics of ‘Platforms,’”
New Media & Society, vol. 12, no. 3 (May 1, 2010), pp. 347-364, at
https://doi.org/10.1177/1461444809342738.
54 Meta, “Suggested Content on Facebook Feed,” Meta Business Help Center, accessed on May 3, 2023, at
https://www.facebook.com/business/help/1082519118875784; and Meta, “How Instagram Feed Works,” Instagram
Help Center, accessed on May 3, 2023, at https://help.instagram.com/1986234648360433/.
55 Fortnite and Roblox are also considered “proto-metaverses” (e.g., Edd Gent, “What Can the Metaverse Learn from
Second Life?” IEEE Spectrum, November 29, 2021, at https://spectrum.ieee.org/metaverse-second-life). For more
information about the metaverse, see CRS Report R47224,
The Metaverse: Concepts and Issues for Congress, by Ling
Zhu.
56 For example, see SAFETY on Social Media Act of 2023 (S. 872, 118th Congress).
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Defining and Regulating Online Platforms
Some bills provide an agency with the authority to update the definition of the targeted online
platforms.57 While this may help ensure the legislation remains relevant to nascent platforms, it
may also create some uncertainty, depending on how frequently the definition is altered and how
much guidance Congress gives the agency. Providing greater clarity for companies, enforcers,58
and courts may help ensure the legislation is enforced as Congress intended.
Determining “Large” Online Platforms
At least one of the following three metrics are typically used to define “large” online platforms:
(1) the number of active users, (2) the operating company’s revenue, and (3) the operating
company’s market capitalization (market cap).59
Active Users
The term
active users refers to the number of users who visit an online platform within a certain
period, typically estimated for each month (monthly active users, MAUs) or day (daily active
users, DAUs). Some companies self-report their MAUs and DAUs in a particular geographic area
to indicate the level of user engagement with their platforms, particularly companies that rely on
online advertising as their primary source of revenue
(Table 2). MAUs and DAUs indicate how
many individuals might see ads carried on the platform, which can affect the potential revenue
and visibility of ads—information that both investors and advertisers are likely interested in. In
the United States, companies are not required to estimate the number of active users on their
platforms. Platforms that operate in the European Union (EU) need to disclose these data if they
have more users than 10% of the EU population—currently 45 million users.60
57 For example, see the Social Media DATA Act (H.R. 3451, 117th Congress).
58 For more information on potential enforcers of legislation, see the section on
“Potential Enforcers.”
59 For example, see the American Innovation and Choice Online Act (S. 2033, 118th Congress).
60 The EU’s Digital Services Act (DSA) requires online platforms that bring together sellers and consumers (e.g.,
online marketplaces, app stores, social media platforms) to meet certain requirements, with additional requirements for
“very large online platforms”—online platforms with more than 45 million users in the EU. For more information
about the DSA, see European Commission, “The Digital Services Act: Ensuring a Safe and Accountable Online
Environment,” accessed on June 23, 2023, at https://commission.europa.eu/strategy-and-policy/priorities-2019-2024/
europe-fit-digital-age/digital-services-act-ensuring-safe-and-accountable-online-environment_en.
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Table 2. Active Users for Selected Online Platforms
Company
Online Platform
Number of Users
Geographic Area
Definition of Active User
eBay, Inc.
eBay
134 mil ion active
Worldwide
All buyer accounts that paid for a transaction on eBay Marketplace platforms
buyers
within the previous 12-month period. Buyers may register more than once and, as
a result, may have more than one account.
Meta
Facebook and
199 mil ion DAUs;
United States &
A registered and logged-in Facebook user who visited Facebook through its
Platforms,
Facebook Messenger
266 mil ion MAUs
Canada
website or a mobile device, or used its Messenger application (and is also a
Inc.
registered Facebook user).
Family of Apps
2.96 bil ion daily
Worldwide
A registered and logged-in user of one or more Family products who visited at
(Facebook, Instagram,
active people;
least one of these Family products through a mobile device application or using a
Messenger, and/or
3.74 bil ion monthly
web or mobile browser.
WhatsApp)
active people
Netflix, Inc.
Netflix
74 mil ion paid
United States &
A membership that has the right to receive Netflix service fol owing sign-up and a
memberships
Canada
method of payment being provided, and that is not part of a free trial or certain
other promotions that may be offered by the company to new or rejoining
members. Certain members have the option to add extra member sub accounts.
These extra member sub accounts are not included in paid memberships.
Pinterest,
Pinterest
95 mil ion MAUs
United States &
An authenticated Pinterest user who visits the company’s website, opens its
Inc.
Canada
mobile application, or interacts with Pinterest through one of its browser or site
extensions, such as the Save button, at least once during the 30-day period ending
on the date of measurement.
Roblox
Roblox
13.3 mil ion DAUs
United States &
A user who has logged in and visited Roblox through its website or application on
Corporation
Canada
a unique registered account on a given calendar day. If a registered, logged in user
visits Roblox more than once within a 24-hour period that spans two calendar
days, that user is counted as a DAU only for the first calendar day.
SNAP, Inc.
Snapchat
100 mil ion DAUs
North America
A registered Snapchat user who opens the Snapchat application at least once
during a defined 24-hour period. Snapchat calculates average DAUs for a particular
quarter by adding the number of DAUs on each day of that quarter and dividing
that sum by the number of days in that quarter.
Source: Most recent 10-K filing with the Securities and Exchange Commission (all companies had a fiscal year ending December 31, 2022).
Notes: DAU = daily active users; MAU = monthly active users. The estimates are for the smallest geographic area reported by the company that includes the United
States. The listed companies are a representative list of publicly-traded companies that report the number of users; the list is not comprehensive. The number of users is
for the most recent reported period, which can be the average for the most recent month, quarter, or year.
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Defining and Regulating Online Platforms
An industry standard for estimating active users does not exist.61 Companies use different types of
internal data—such as the number of user profiles or IP addresses62—and proprietary methods to
identify users.63 Some companies also use algorithms and other tools to remove duplicate and
false accounts and identify individuals with multiple accounts,64 and others assume none of the
accounts are duplicates.65 Some companies might not be able to, or might choose not to, estimate
or report the number of active users.66 Instead, these companies provide other metrics—such as
the revenue obtained from advertising,67 sales information,68 or the average number of paying
members—to indicate their current performance to investors and other stakeholders.69
Some online platforms can attract users quickly. For example, the artificial intelligence (AI)
chatbot ChatGPT reportedly took two months to reach over 100 million MAUs, and TikTok took
nine months after its global debut to reach this number.70 Meta’s most recently released text-based
social media app Threads reportedly had more than 30 million users sign up within about 18
hours of its launch and 70 million users within two days.71 These rapid rates of growth may be
anomalies rather than the norm, particularly for Threads, as Instagram’s popularity likely
contributed to its rapid growth. The operator of a nascent service that quickly grows in popularity
to reach the threshold for a large platform may have difficulty meeting proposed legislative
requirements, although this may depend on the specifics of the requirements. In addition, the
number of users can decline quickly; the number of users on Threads reportedly declined by 70%
from its highest point within two weeks.72
61 Eric Goldman and Jess Miers, “Regulating Internet Services by Size,”
Competition Policy International Antitrust
Chronicle, May 2021, at https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3863015.
62 IP address stands for internet protocol address. It is a unique set of numbers assigned to each internet-connected
device.
63 For example, see Pinterest, Inc., SEC Form 10-K for the year ending December 31, 2022.
64 For example, Meta Platforms removes duplicate accounts using “data signals such as identical IP addresses and
similar user names” and removes false accounts by “look[ing] for names that appear to be fake or other behavior that
appears inauthentic to the reviewers.” It also reports “Daily Active People” and “Monthly Active People” across
Facebook, Instagram, Messengers, and WhatsApp. It uses “complex techniques, algorithms, and machine learning
models that seek to estimate the underlying number of unique people using one or more of these products, including by
matching user accounts within an individual product and across multiple products when we believe they are attributable
to a single person.” See Meta Platforms, Inc., SEC Form 10-K for the year ending December 31, 2022, pp. 5-6, 59-60.
65 For example, SNAP does not estimate the number of unauthorized or multiple accounts, because doing so would
violate its terms of service, according to SNAP. See SNAP Inc., SEC Form 10-K for the year ending December 31,
2022, p. 5.
66 For example, DuckDuckGo—a search engine—does not track users but assumes that each user conducts about 30
searches per month. Using this system, it estimated that there were approximately 80 million users as of November
2020, the most recent data available. See DuckDuckGo, “How Many People Use DuckDuckGo?,” accessed on June 23,
2023, at https://spreadprivacy.com/how-many-people-use-duckduckgo/.
67 For example, see Alphabet Inc., SEC Form 10-K for year ending December 31, 2022.
68 For example, see Amazon.com, Inc., SEC Form 10-K for the year ending December 31, 2022.
69 For example, see Netflix, Inc., SEC Form 10-K for the year ending December 31, 2022.
70 Krystal Hu, “ChatGPT Sets Record for Fastest-Growing User Base – Analyst Note,”
Reuters, February 2, 2023, at
https://www.reuters.com/technology/chatgpt-sets-record-fastest-growing-user-base-analyst-note-2023-02-01/.
71 Aditya Soni, “Meta’s Threads Swiftly Signs Up 30 Million Users, in Clear Threat to Musk-Owned Twitter,”
Reuters,
July 6, 2023, at https://www.reuters.com/technology/metas-threads-is-true-threat-musk-owned-twitter-analysts-say-
2023-07-06/; and Lauren Feiner, “Meta’s Twitter Rival Threads Explodes to 70 Million Signups One Day After
Launch,”
CNBC, July 7, 2023, at https://www.cnbc.com/2023/07/07/metas-twitter-rival-threads-surpasses-50-million-
signups-screenshots.html.
72 Sarah Perez, “Threads in Decline? Don’t Count out Instagram’s New Twitter Rival Yet,”
TechCrunch, July 21, 2023,
at https://techcrunch.com/2023/07/21/threads-in-decline-dont-count-out-instagrams-new-twitter-rival-yet/.
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Revenue
The revenue received by a company that operates an online platform might indicate the number
of users of a company’s products and services. For example, among companies operating
platforms that obtain revenue from subscriptions and charge the same price, the platform with the
highest number of users would have the highest revenue.
Some companies may have difficulty monetizing their platforms, even if they have a large
number of users.73 Companies typically obtain revenue through advertisements or subscriptions.
However, some platforms might struggle with attracting advertisers or obtaining revenue from
ads if, for example, a user must click on the ad for the platform to obtain revenue. Some
companies—particularly nascent ones—may be concerned that if their platform were
subscription-based, it would lose users. In addition, some companies operate multiple platforms
or offer multiple services on their platform, grouping some products and services, rather than
reporting them individually.74
Market Cap
Market cap is the perceived value of a publicly listed company, calculated by multiplying the
price of the company’s stock by the number of stock shares issued.75 This can reflect the current
performance of a company’s platforms and the expected future performance. For example, a
company’s stock price might be affected by its latest reported revenue and MAUs, as well as
statements made by the CEO about future plans for the platform. Thus, even if a company reports
a small increase in revenue, its stock price and market cap might have a large increase because
investors believe the company will become more profitable in the future.
Market cap can fluctuate frequently. In addition to considering the future potential performance of
a company, investors might be responding to the perceived value of the company’s activities,
including those unrelated to the platform, and concerns about the overall economy or other
concerns related to an industry. For example, many companies in the tech industry had a decline
in market cap from 2021 to 2022, although their revenues continued to increas
e (Figure 1, Figure
2). Furthermore, some online platforms are owned and operated by private entities, such as an
individual or private equity firm, meaning it is not possible to calculate their market cap.
73 For example, Twitter and Reddit struggled with monetizing their platforms (see, for example, David Auerbach,
“Twitter at the Crossroads,”
Slate, April 29, 2015, at https://slate.com/technology/2015/04/twitter-earnings-and-
acquisitions-the-companys-in-trouble-and-its-options-are-bleak.html; and David Curry, “Reddit Revenue and Usage
Statistics,” Business of Apps, updated January 9, 2023, at https://www.businessofapps.com/data/reddit-statistics/).
74 For example, Meta Platforms reports total revenue and separates revenue into certain categories (e.g., advertising vs.
non-advertising revenue), but it does not report a separate revenue for each platform (e.g., Instagram, Facebook,
WhatsApp) and does not report a separate revenue for its services within each platform (e.g., Facebook Marketplace).
See Meta Platforms, Inc., SEC Form 10-K for the year ending December 31, 2022.
75 U.S. Securities and Exchange Commission (SEC), “Market Capitalization,” accessed on February 10, 2023, at
https://www.investor.gov/introduction-investing/investing-basics/glossary/market-capitalization; and Financial Industry
Regulatory Authority, “Market Cap Explained,” September 30, 2022, at https://www.finra.org/investors/insights/
market-cap.
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Figure 1. Market Capitalization for Selected Companies
Nominal Values (Not Adjusted for Inflation)
Figure is interactive in the HTML version of this report.
Source: CRS using Global Financial Data.
Figure 2. Revenue for Selected Companies
Nominal Values (Not Adjusted for Inflation)
Figure is interactive in the HTML version of this report.
Source: CRS using information from SEC 10-K Forms.
Notes: The revenue reported for each year is from the SEC 10-K form of that year, which may differ
from the revenue reported for that year in subsequent SEC 10-K forms. The end of the fiscal year is
in September for Apple, June for Microsoft, and December for Alphabet, Amazon, and Meta Platforms.
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Potential Enforcers
The United States does not have a single federal agency designated to promulgate regulations
specifically for online platforms. However, some federal agencies that enforce laws applicable to
online platforms and other entities have taken action against companies for allegedly violating
these laws.
If Congress seeks to enact legislation directed to online platforms, it may specify who would be
responsible for enforcing the legislation. Congress could allow federal agencies or state attorneys
general to sue operators of online platforms to enforce the law, or create a private right of action
allowing individual lawsuits. If Congress chooses to designate a federal agency, it might consider
and clearly specify the amount of discretion and authority given to the agency.76
Some Members of Congress have proposed designating the FCC,77 the Federal Trade
Commission (FTC),78 or a newly established agency to enforce legislation directed to online
platforms.79 The appropriate agency may depend on the specifics of the legislation. This section
provides some general considerations for establishing a new agency and regarding existing
authorities and responsibilities of the FCC and FTC.
Federal Communications Commission
Some Members of Congress have proposed designating the FCC to enforce legislation related to
online platforms.80 The FCC regulates interstate and international communications by radio,
television, wire, satellite, and cable.81 It has not taken regulatory actions toward online platforms,
although it has considered clarifying ambiguities in Section 230 with rulemaking.82
The FCC might not have the authority to issue regulations on Section 230 or online platforms.83 If
Congress wants the FCC to promulgate regulations on Section 230 or online platforms, it might
need to explicitly provide the FCC with the authority to do so in legislation. Furthermore, given
that the FCC has not taken regulatory actions toward online platforms, Congress might consider
whether the FCC would need additional resources to fulfill any new regulatory role.
The FCC has oversight over companies that offer services similar to those offered by certain
online platforms. For example, the FCC has recognized online video distributors—including
video streaming services—as competitors to broadcast television stations and multichannel video
76 Courts may challenge an agency’s actions if the issues addressed by the agency are of major national significance
and not supported by clear congressional authorization. See CRS In Focus IF12077,
The Major Questions Doctrine, by
Kate R. Bowers.
77 For example, see the 21st Century FREE Speech Act (H.R. 7613, S. 1384, 117th Congress).
78 For example, see the Digital Services Oversight and Safety Act (H.R. 6796, 117th Congress).
79 For example, see the Digital Platform Commission Act of 2023 (S. 1671, 118th Congress).
80 For example, see the Big Tech Accountability for Broadband Act (H.R. 4905, 117th Congress).
81 FCC, “What We Do,” at https://www.fcc.gov/about-fcc/what-we-do. For more information about the FCC, see CRS
Report R45699,
The Federal Communications Commission: Structure, Operations, and Budget, by Patricia Moloney
Figliola.
82 On October 15, 2020, former FCC Chair Ajit Pai released a statement that the FCC would move forward with
rulemaking to clarify §230’s meaning (FCC, “Statement of Chairman Pai on Section 230,” October 15, 2020, at
https://docs.fcc.gov/public/attachments/DOC-367567A1.pdf). The FCC did not move forward with rulemaking prior to
his departure, or subsequently.
83 For more information about the FCC’s legal authority, see “FCC” section in CRS Report R46751,
Section 230: An
Overview, by Valerie C. Brannon and Eric N. Holmes.
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programming distributors.84 While broadcast television stations and multichannel video
programming distributors receive some oversight from the FCC, online video distributors do not.
In addition, some companies offer multiple products, some of which receive oversight from the
FCC, while other products do not. For example, Comcast is an internet service provider (ISP),
operates the broadcast television station NBC, and offers certain voice services—all of which
receive some level of oversight from the FCC—in addition to operating the video streaming
service Peacock, which does not receive oversight from the FCC. Congress might consider the
relationships across various products, such as whether certain products rely on others and
differences across products, in determining whether the FCC might be best suited to enforce
legislation or another agency.
Federal Trade Commission
Some Members of Congress have proposed designating the FTC to enforce legislation related to
online platforms.85 The FTC enforces federal laws preventing unfair methods of competition and
unfair or deceptive acts or practices (UDAP) in or affecting commerce.86 Under its competition
and consumer protection authority, the FTC has filed suit against multiple companies that operate
online platforms.87 The FTC has used its investigative authority to collect information about
online platforms,88 including providers of social media and video streaming services,89 and
published reports on related issues.90 The FTC released a statement in October 2021 that it was
“aggressively hiring Technologists to help drive the agency’s work,”91 and it launched a new
Office of Technology in February 2023.92
84 For example, see FCC,
In the Matter of Communications Marketplace Report, GN Docket No. 22-203, adopted and
released December 30, 2022, at https://www.fcc.gov/reports-research/reports/consolidated-communications-
marketplace-reports/CMR-2022.
85 For example, see Platform Accountability and Transparency Act (S. 1876, 118th Congress).
86 15 U.S.C. §45. For more information about the Federal Trade Commission’s (FTC’s) enforcement authority for
unfair or deceptive acts or practices (UDAP), see CRS In Focus IF12244,
Unfair or Deceptive Acts or Practices
(UDAP) Enforcement Authority Under the Federal Trade Commission Act, by Eric N. Holmes.
87 For example, under its UDAP enforcement authority, the FTC filed suit and reached a settlement with Meta
Platforms (formerly Facebook, Inc.), which allegedly deceived consumers about its privacy policy and subsequently
violated a 2012 consent order (see FTC, “Facebook, Inc., In the Matter of,” last updated July 13, 2023, at
https://www.ftc.gov/legal-library/browse/cases-proceedings/092-3184-182-3109-c-4365-facebook-inc-matter). The
FTC also filed suit against Meta Platforms under its competition authority for allegedly engaging in anticompetitive
conduct to maintain its personal social networking monopoly (see FTC, “Facebook, Inc., FTC v.,” last updated
November 17, 2021, at https://www.ftc.gov/legal-library/browse/cases-proceedings/191-0134-facebook-inc-ftc-v).
88 §6(b) of the FTC Act authorizes the agency to “prescribe annual or special, or both annual and special, reports or
answers in writing to specific questions” among businesses that affect commerce, with some exceptions; see 15 U.S.C.
§46(b).
89 FTC Division of Privacy and Identity Protection, “6(b) Orders to File Special Reports to Social Media and Video
Streaming Service Providers,” December 2020, at https://www.ftc.gov/reports/6b-orders-file-special-reports-social-
media-video-streaming-service-providers.
90 For example, see FTC, “Combatting Online Harms Through Innovation,” FTC Report to Congress, June 16, 2022, at
https://www.ftc.gov/reports/combatting-online-harms-through-innovation.
91 FTC, “Ethics FAQs for FTC Technologists,” October 26, 2021, at https://www.ftc.gov/policy/advocacy-research/
tech-at-ftc/2021/10/ethics-faqs-ftc-technologists.
92 FTC, “FTC Launches New Office of Technology to Bolster Agency’s Work,” press release, February 17, 2023, at
https://www.ftc.gov/news-events/news/press-releases/2023/02/ftc-launches-new-office-technology-bolster-agencys-
work.
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Congress has given the FTC authority to enforce multiple federal statutes under its consumer
protection authority. Some of these laws apply to certain online platforms,93 and others are
unrelated to the internet.94 The FTC determines how to allocate its resources to address the
different statutes it enforces, which may involve prioritizing certain issues over others. In April
2023, FTC Chair Lina Khan testified that the agency is requesting an increase in funding, which
would be offset by merger filing fees, to meet increased demands on the agency.95
Some Members of Congress have proposed creating a separate division or taskforce within the
FTC to address issues related to online platforms.96 If Congress chooses to do so, it might specify
the division’s responsibilities and consider how they would fit within the FTC’s competition and
consumer protection responsibilities. Congress also could consider whether it might seek to
specify separate funding for the division.
New Agency
Some Members of Congress have proposed creating a new agency to enforce legislation related to
online platforms.97 The agency could be staffed with individuals with expertise in software
engineering, data science, and other disciplines, depending on the issues Congress wants it to
address. Congress may also consider how much funding would be sufficient for the agency to
fulfill its responsibilities.
One consideration may be the jurisdiction provided to the agency, which may overlap with other
agencies, particularly for online platforms offering services that receive oversight from other
federal agencies. For example, some online platforms that offer certain consumer financial
products and services might receive oversight from the Consumer Financial Protection Bureau.98
In addition, Congress might consider the new agency’s roles in the enforcement of laws—such as
antitrust and consumer protection laws—that are under the jurisdiction of other agencies.
Regulatory Regime
Some Members of Congress have proposed creating a regulatory regime for online platforms
under which a federal agency would promulgate regulations to address various issues. For
example, a federal agency could create requirements to ensure transparency of content
moderation policies and to assess the risk of the distribution of harmful content.99
Depending on the authorities given to the regulator, it might be able to address multiple issues
and adapt to technological changes.100 For example, if an agency is given general authority to
93 For example, the FTC enforces the Children’s Online Privacy Protection Act (COPPA; 15 U.S.C. §§6501-6506) and
INFORM Consumers Act (15 U.S.C. §45f).
94 For example, the FTC enforces the Wool Products Labeling Act (15 U.S.C. §§68-68j).
95 Testimony of FTC Chair Lina Khan, in U.S. Congress, House Committee on Appropriations, Subcommittee on
Financial Services and General Government,
Fiscal Year 2024 Request for the Federal Trade Commission, hearings,
118th Cong., 1st sess., April 27, 2023, at https://docs.house.gov/meetings/AP/AP23/20230427/115772/HHRG-118-
AP23-TTF-KhanL-20230427.pdf.
96 For example, see Algorithmic Justice and Online Platform Transparency Act (H.R. 4624, 118th Congress).
97 For example, see the Digital Platform Commission Act of 2023 (S. 1671, 118th Congress). The bill uses the term
digital platform, but based on the definition, this report considers it to be the same as an “online platform.”
98 For more information about Consumer Financial Protection Bureau’s oversight of consumer financial products, see
CRS Report R47475,
Consumer Finance and Financial Technology (Fintech), coordinated by Cheryl R. Cooper.
99 For example, see Digital Platform Commission Act of 2023 (S. 1671, 118th Congress).
100 Tom Wheeler, Phil Verveer, and Gene Kimmelman, New Digital Realities, New Oversight Solutions in the U.S.:
(continued...)
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promulgate regulations for online platforms, it may be able to adjust regulations as companies
develop new technologies. If, however, the regulations require systems that are costly and time-
intensive to implement, it could provide an advantage for existing companies that have developed
these systems or large companies that have the resources to do so. Furthermore, certain
regulations might entrench existing market structures, reduce innovation, or lead to
inefficiencies.101
If Congress chooses to pursue a regulatory regime, some considerations may include
•
Potential effects of regulation. Implementing regulations to address one set of
issues could exacerbate others. For example, regulations creating safety
requirements to address harms associated with online platforms might be difficult
for nascent and small firms to implement, depending on the requirements, which
could reduce competition.
•
The amount of authority to give the regulator. While Congress would need to
determine what the law requires and/or prohibits, it could direct the agency to
create nonbinding guidelines or provide the agency with rulemaking authority,
providing the agency with broad authorities or specific requirements.102
Selected Issues in Proposed Legislation
Some Members of Congress have introduced bills related to online platforms, some of which
would create requirements specifically for online platforms.103 This section analyzes three main
issues addressed by some of these bills: transparency, content moderation, and competition. It is
unclear how legislation affecting one of these issues might affect the others. For example,
increasing competition may or may not result in changes in levels of transparency or content
moderation practices offered by different platforms.
Transparency Requirements
Some operators of online platforms use technologies and systems to send targeted ads, analyze
data, and prioritize and remove certain content, among other uses. Detailed information about
these technologies and systems typically are not publicly available. Some Members of Congress
have questioned whether increased transparency on how companies operate their platforms could
help inform debate and legislation, and provide consumers with greater insight into the operations
of online platforms and the effects of these platforms.
The Case for a Digital Platform Agency and a New Approach to Regulatory Oversight, Harvard Kennedy School
Shorenstein Center on Media, Politics and Public Policy, August 2020, at https://shorensteincenter.org/wp-content/
uploads/2020/08/New-Digital-Realities_August-2020.pdf; and Government of the United Kingdom, HM Treasury,
Unlocking Digital Competition: Report of the Digital Competition Expert Panel, March 2019, at https://www.gov.uk/
government/publications/unlocking-digital-competition-report-of-the-digital-competition-expert-panel.
101 Luis Cabral, “Merger Policy in Digital Industries,”
Information Economics and Policy, vol. 54 (March 2021), pp. 1-
7, at https://doi.org/10.1016/j.infoecopol.2020.100866; and Jonathan B. Baker, “Protecting and Fostering Online
Platform Competition: The Role of Antitrust Law,”
Journal of Competition Law and Economics, vol. 17, no. 2 (2021),
pp. 493-501, at https://doi.org/10.1093/joclec/nhaa032.
102 For more information about federal rulemaking, see CRS In Focus IF10003,
An Overview of Federal Regulations
and the Rulemaking Process, by Maeve P. Carey.
103 As noted, this report focuses on bills introduced in the 117th and 118th Congresses. All of the bills are discussed in
the present tense.
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Some bills would require companies to publish transparency reports or provide independent
researchers access to platform data.104 Other bills would direct a federal agency or a taskforce
consisting of individuals from multiple federal agencies to conduct studies on online platforms.105
Some of the bills focus on increasing transparency for specific data—such as political ads—or
would require companies to retain specific information, such as personal information used in
algorithms or results from assessing the impact and risk associated with the platform.106
Proposed transparency requirements generally focus on making information about an online
platform available to others, although the information that is of interest can vary depending on the
platform. For example, transparency into social media platforms may center on content
moderation policies, such as how moderators are instructed to remove or allow certain content.
This may be less relevant for other platforms that do not have content moderation policies or
moderators.
Other forms of transparency—such as information about the algorithms or AI systems used—may
be applicable across online platforms. Although some companies publish general descriptions of
inputs used in their systems,107 detailed information on the AI systems or algorithms are typically
not publicly available. While this detailed information could, for example, inform future
legislation, transparency requirements would not necessarily require companies to implement
changes. They could, however,
incentivize companies to implement changes, particularly if user
engagement on the platform declines or individuals stop using the platform after the company’s
disclosure. Furthermore, some companies might choose to stop offering certain products or
services if the transparency requirements are expensive or difficult to comply with, among other
factors.108
Discussions on increasing transparency raise the question, transparency for whom? Congress may
consider who would benefit from having access to what type of information if it chooses to
pursue legislation to increase transparency. For example, companies could be required or
encouraged to provide specific information to
•
Users. Some research has found that consumers have limited insight into the
business practices and operations of online platforms—such as how platforms
use consumer data, recommend products, prevent fraud, and target digital
advertisements.109 Although transparency requirements may inform consumers
104 For example, see the Algorithmic Justice and Online Platform Transparency Act (H.R. 4624, 118th Congress);
Platform Accountability and Transparency Act (S. 1876, 118th Congress).
105 For example, see the Federal Social Media Research Act (S. 410, 118th Congress); Digital Services Oversight and
Safety Act of 2022 (H.R. 6796, 117th Congress).
106 For example, see the Algorithmic Justice and Online Platform Transparency Act (H.R. 4624, 118th Congress);
Honest Ads Act (H.R. 2599, S. 486, 118th Congress).
107 For example, see Google, “How Results are Automatically Generated,” Google Search, accessed on July 7, 2023, at
https://www.google.com/search/howsearchworks/how-search-works/ranking-results/; and Google, “Google Open
Source,” accessed on July 7, 2023, at https://cs.opensource.google/.
108 For example, Google stopped accepting political ads in Maryland after the state passed a law requiring certain
online platforms to maintain databases of all Maryland political ads. The law was found to be unconstitutional. Ovetta
Wiggins and Tony Romm, “Maryland Pioneers State Regulation of Online Political Advertising,”
Washington Post,
July 3, 2018, at https://www.washingtonpost.com/local/md-politics/maryland-pioneers-state-regulation-of-online-
political-advertising/2018/07/03/5fe1fc32-7ebd-11e8-b660-4d0f9f0351f1_story.html; and Walter Olson, “Laws
Regulating Political Ads Violates First Amendment,”
Baltimore Sun, December 12, 2019, at
https://www.baltimoresun.com/opinion/op-ed/bs-ed-op-1212-electronic-political-ads-20191211-
x3hv7uro3zgvvigfoev5jvbdwq-story.html.
109 Consumer Reports,
Platform Perceptions: Consumer Attitudes on Competition and Fairness in Online Platforms,
(continued...)
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about company practices, they may not necessarily enable consumers to change
their online behavior, even if they would want to. For example, alternative
platforms that offer the same services might not exist, and network effects might
compel users to remain on the platform.
•
Third-party researchers and auditors. Many academic and third-party
researchers lack access to the internal data, models, and other information that
could be needed to conduct comprehensive studies of online platforms. These
studies could provide insight into online platforms and their effects on users. One
consideration may be what information third-party researchers and auditors
would need to access to conduct comprehensive studies while ensuring privacy
protections of users’ data and the protection of companies’ intellectual property.
Some considerations for Congress might include who should be able to access
the data, how researchers could access the data, what type of data companies
would need to share, what information researchers would be required to protect,
and what information researchers would be permitted to disclose.
•
Federal agencies. Companies might be less concerned about exposing
proprietary information if they were required to provide information only to a
federal agency with certain safeguards. Some considerations may include what
specific information online platforms would have to submit, which agencies have
relevant authorities or might need new authorities to review and handle these
disclosures, and what agencies would be allowed to do with submitted
documentation and information.
Content Moderation
Operators of online platforms can determine what type of content to host on their platforms and
how to display it. Information describing a platform’s practices is often shared with users through
content moderation policies, particularly for platforms that consist primarily of user-generated
content. Operators are not required to provide this information and can change or remove their
policies as they see fit without informing users.
Some bills may affect content moderation practices of online platforms by addressing the
publication,110 removal,111 and display order of online content.112 These bills seek to amend or
repeal Section 230 or create requirements on the methods used to moderate content.
Amending or Repealing Section 230
Section 230 generally precludes interactive computer service providers and users from being held
liable for publishing, and in some instances restricting access to, third-party content.113 It does not
protect operators or users for content they develop. Operators of online platforms have used
Section 230, when applicable, to obtain early dismissals of legal claims and avoid the application
2020, at https://advocacy.consumerreports.org/wp-content/uploads/2020/09/FINAL-CR-survey-report.platform-
perceptions-consumer-attitudes-.september-2020.pdf.
110 For example, see the Health Misinformation Act of 2021 (S. 2448, 117th Congress).
111 For example, see the Stop the Censorship Act (H.R. 8612, 117th Congress).
112 For example, see the DISCOURSE Act (S. 921, 118th Congress).
113 47 U.S.C. §230.
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of some regulations in certain situations.114 Some bills would amend or repeal Section 230 to
limit the liability protection it provides.115 Given the broad definition of
interactive computer
service, amending or repealing Section 230 would affect online platforms in addition to other
entities, such as libraries and ISPs, unless specified otherwise.116
Changing the scope of federal immunity provided by Section 230 could change legal incentives
for platform operators and users. Amending Section 230 protections would not
require operators
to change their online platforms, but some operators might implement changes in response to the
possibility or result of litigation. If providers or users could be subject to a lawsuit for a certain
action, they might choose not to engage in that action, although a number of factors might go into
that decision. For example, the Allow States and Victims to Fight Online Sex Trafficking Act of
2017 (FOSTA, P.L. 115-164) amended Section 230 to remove liability protection for certain sex
trafficking offenses,117 which led some companies to remove sections of platforms to avoid
potential litigation.118
Depending on the legislation, operator responses might range from aggressively restricting access
to content to allowing all legal speech, including content that may be considered objectionable by
most users. Others might choose not to host user-generated content. Some platforms, particularly
those operated by smaller companies, might not have the resources to address legal challenges.
Furthermore, although amending Section 230 may limit operators’ ability to obtain an early
dismissal of certain legal claims, some of their actions may still be protected under the First
Amendment.119
Requirements for Content Moderation
Some bills seek to prevent platforms from removing lawful content or require the removal of
certain harmful content.120 Legislation creating requirements for specific types of content or
regulating content moderation could raise First Amendment concerns,121 as discussed in more
detail in other CRS products.122 Thus, most bills intended to address content moderation practices
would implement transparency requirements, procedural requirements, and technical changes to
the methods used to moderate content.
114 For more information, see CRS Report R46751,
Section 230: An Overview, by Valerie C. Brannon and Eric N.
Holmes.
115 For example, see the AOC Act (H.R. 874, 117th Congress); CASE-IT Act (H.R. 573, 118th Congress).
116 For the definition of
interactive computer service and considerations for defining subsets of online platforms, see
section
“Covered Entities.”
117 P.L. 115-164. For more information, see CRS Report R46751,
Section 230: An Overview, by Valerie C. Brannon
and Eric N. Holmes.
118 David McCabe and Kate Conger, “Stamping Out Online Sex Trafficking May Have Pushed It Underground,”
New
York Times, December 17, 2019, at https://www.nytimes.com/2019/12/17/technology/fosta-sex-trafficking-law.html;
and Tom Jackman, “Trump Signs ‘FOSTA’ Bill Targeting Online Sex Trafficking, Enables States and Victims to
Pursue Websites,”
Washington Post, April 11, 2018, at https://www.washingtonpost.com/news/true-crime/wp/2018/04/
11/trump-signs-fosta-bill-targeting-online-sex-trafficking-enables-states-and-victims-to-pursue-websites/.
119 For more information, see “Free Speech Considerations” in CRS Report R46751,
Section 230: An Overview, by
Valerie C. Brannon and Eric N. Holmes.
120 For example, see the Kids Online Safety Act (S. 1409, 118th Congress).
121 CRS In Focus IF12308,
Free Speech: When and Why Content-Based Laws Are Presumptively Unconstitutional, by
Victoria L. Killion.
122 For example, see CRS In Focus IF12180,
False Speech and the First Amendment: Constitutional Limits on
Regulating Misinformation, by Valerie C. Brannon.
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Moderation Transparency Requirements
Some bills would require operators to provide specific information related to their content
moderation practices. For example, some bills would require certain companies to publish
aggregate statistics on their moderation practices—such as how much and what type of content is
removed from the platform—in biannual transparency reports.123 Some companies publish semi-
regular reports on their moderation practices.124 These reports are voluntary, meaning these
companies could stop publishing them. Further, they might not include information that Congress
deems necessary or useful to address its concerns. The considerations discussed in “Transparency
Requirements,” such as who should have access to what information and potential responses from
companies, may be applicable to increasing transparency related to content moderation practices.
Procedural Requirements for Moderation
Some bills would create procedural requirements for online platforms that moderate user-
generated content, such as requiring companies to maintain a complaint system that allows users
to appeal content moderation decisions.125 These systems could provide users with an avenue for
recourse if their content were removed. Some bills would require companies to notify users when
their content is removed, limited in visibility, or otherwise affected by moderation decisions.126
However, state laws that create disclosure and procedural requirements for content moderation—
such as those passed in Texas and Florida—have faced First Amendment challenges; the cases are
ongoing.127
Technical Requirements and User Controls
Some bills would require companies to make changes to the technologies and systems used on
platforms to provide users with greater control of content moderation (i.e., user controls). For
example, some bills would require companies to offer separate versions of their platform, such as
a version that uses personal information to recommend content and one that does not.128 Similarly,
some bills would require companies to provide minors the ability to “turn off” recommended
content; that is, stop the platform from recommending content to the user.129 These user controls
could include other options, such as limiting data collection or choosing the level of content
moderation.
Congress may consider the ability of companies to comply with certain technical requirements,
particularly for smaller and nascent platforms, and whether consumers would be able to exercise
full autonomy over user controls. Companies may respond to these requirements by
123 For example, see the Social Media NUDGE Act (S. 3608, 117th Congress).
124 For example, Meta publishes “transparency reports” on its enforcement of community standards, copyright and
trademark infringement, and government requests of user data, among other topics, for Facebook and Instagram. See
Meta, “Transparency Reports,” Transparency Center, at https://transparency.fb.com/data/.
125 For example, see the Digital Services Oversight and Safety Act of 2022 (H.R. 6796, 117th Congress).
126 For example, see the Internet PACT Act (S. 483).
127 CRS Legal Sidebar LSB10748,
Free Speech Challenges to Florida and Texas Social Media Laws, by Valerie C.
Brannon.
128 For example, see the Filter Bubble Transparency Act (S. 2024, 117th Congress).
129 For example, see the Kids Online Safety Act (S. 1409, 118th Congress).
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implementing designs that trick or manipulate users into making certain choices (i.e., dark
patterns) to influence how consumers utilize mandated user controls.130
Competition
Some online platforms attract a large number of users for certain products and services. For
example, a large number of users rely on TikTok, Facebook, and Instagram for social media,
Amazon for online marketplaces, and Google for search engines
(Table 1).
These dominant online platforms have led some policymakers to consider whether there is
sufficient competition. While their dominance may be partially attributable to certain
characteristics of online platforms, as discussed above i
n “Online Platform Concepts and
Characteristics,” some policymakers have stated that certain actions by companies that operate
these platforms have contributed to their dominance. For example, President Biden stated in his
Executive Order that, “a small number of dominant Internet platforms use their power to exclude
market entrants, to extract monopoly profits, and to gather intimate personal information that they
can exploit for their own advantage.”131
Some bills seek to increase competition by (1) increasing funding for federal antitrust
enforcers,132 (2) creating competition rules specifically for online platforms,133 and (3) amending
antitrust laws.134
Funding for Antitrust Enforcers
Two federal agencies have broad responsibility for enforcing federal antitrust laws—the FTC and
the Department of Justice’s (DOJ’s) Antitrust Division.135 The 117th Congress enacted the Merger
Filing Fee Modernization Act of 2022, which adjusted fees paid by merging firms.136 The law is
expected to increase the amount of money collected through these fees, although that will depend
on the number and size of mergers filed.137 The fees are divided evenly between the FTC and
130 Examples of dark patterns include pre-checked boxes and confusing cancellation policies. For more information, see
CRS In Focus IF12246,
What Hides in the Shadows: Deceptive Design of Dark Patterns, by Kristen E. Busch and FTC,
Bringing Dark Patterns to Light, FTC staff report, September 2022, at https://www.ftc.gov/reports/bringing-dark-
patterns-light.
131 E.O. 14036, “Promoting Competition in the American Economy,” 86
Federal Register 36987.
132 For example, see the Prohibiting Anticompetitive Mergers Act of 2022 (H.R. 7101; S. 3847, 117th Congress).
133 For example, see the American Innovation and Choice Online Act (S. 2992; H.R. 3816, 117th Congress).
134 For example, see the Competition and Antitrust Law Enforcement Reform Act of 2021 (S. 225, 117th Congress). For
an analysis of the changes some of the proposals would make to antitrust laws, see CRS Report R46875,
Antitrust
Reform and Big Tech Firms, by Jay B. Sykes.
135 Antitrust laws are also enforced by state attorneys general and, in certain cases, private parties can challenge
mergers. For more information, see M. Sean Royall and Adam J. Di Vincenzo, “When Mergers Become a Private
Matter: An Updated Antitrust Primer,”
Antitrust, vol. 26, no. 2 (Spring 2012), pp. 41-46, at
https://www.gibsondunn.com/wp-content/uploads/documents/publications/WhenMergersBecomePrivateMatter-
AntitrustPrimer-Royall-DiVincenzo0312.pdf.
136 P.L. 117-328, Division GG, Title I, §301; amended 15 U.S.C. §18a notes. For 2023, the law reduced the fees
collected for smaller transactions (less than $1 billion) and increased the fees for larger transactions by expanding the
brackets. The filing fees will be adjusted each year according to the percentage increase in the Department of Labor’s
Consumer Price Index.
137 The Congressional Budget Office (CBO) estimated that H.R. 3843 and S. 228 (117th Congress)—which have the
same merger filing fee adjustments as the enacted legislation—would generate over $1.4 billion in revenue from 2023
to 2027 (see CBO, “H.R. 3843, Merger filing Fee Modernization Act of 2021,”
CBO Cost Estimate, September 27,
2022, at https://www.cbo.gov/publication/58527).
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DOJ’s Antitrust Division, credited under “Salaries and Expenses” to the amount allocated through
appropriations; the fees “shall remain available until expended.”138
Increasing funding for the FTC and DOJ’s Antitrust Division could increase antitrust
enforcement. Both antitrust enforcers requested an increase in funding for FY2024 compared
with FY2023 enacted levels to assist with a historical spike in enforcement activity and merger
filings.139 The types of investigations and lawsuits pursued depend in part on the commissioners
of the FTC and the DOJ Antitrust Division’s Assistant Attorney General. Furthermore, the
outcomes of actions taken by the antitrust enforcers depend on decisions of federal courts, which
may find that a company’s actions do not violate existing antitrust laws.
Competition Rules for Online Platforms
Some bills would create separate competition rules for online platforms. Some of these rules
would prohibit certain conduct, such as platforms prioritizing their own products or
disadvantaging competitors’ products (i.e., self-preferencing),140 and others would require certain
conduct, such as making platforms interoperable.141 The bills would typically apply their rules
only to large online platforms.
One consideration is whether online platforms need separate competition rules. Some of the
proposed competition rules could be applicable to other entities. For example, brick-and-mortar
retailers can also self-preference products, such as by offering discounts and not carrying
competitors’ products. Some of these actions can benefit consumers, while others might be
discouraged by other factors, such as the need to attract consumers to the store or platform.142
However, some characteristics of online platforms—including network effects and value from
access to large amounts of consumer data—can create barriers to entry that entrench dominant
platforms.143 These problems may be unique to online platforms.
It is unclear whether some of the proposed competition rules alone would address the
aforementioned barriers to entry. For example, interoperability could help address network effects
by providing new and smaller platforms access to users and reduce the cost for users to switch
platforms. However, even if platforms were interoperable, users might not switch from an
existing platform to a new platform. Some users may feel less compelled to switch platforms if,
on the platform they currently use, they can communicate with and view content from users of the
new platform. Furthermore, to attract users, a new platform may offer different features or
138 “Assessment and Collection of Filing Fees” in 15 U.S.C. §18a notes.
139 The DOJ’s Antitrust Division requested a $66 million (29%) increase in funding and an increase of 182 (21%) full-
time employees for FY2024 compared with FY2023 enacted levels (see DOJ’s FY2024 Performance Budget
Congressional Justification Submission, at https://www.justice.gov/d9/2023-03/
atr_fy_2024_pb_narrative_omb_cleared_03.13.23.pdf). The FTC requested a $160 million (37%) increase in funding
and an increase of 310 (22%) full-time employees for FY2024 compared with FY2023 enacted levels (see FTC
Congressional Budget Justification for FY2024, at https://www.ftc.gov/system/files/ftc_gov/pdf/p859900fy24cbj.pdf).
140 For example, see the American Innovation and Choice Online Act (S. 2992; H.R. 3816, 117th Congress).
141 For example, see the ACCESS Act of 2021 (H.R. 3849, 117th Congress). For an analysis of these competition rules,
see CRS Report R46875,
Antitrust Reform and Big Tech Firms, by Jay B. Sykes.
142 Federico Etro, “Product Selection in Online Marketplaces,”
Journal of Economics and Management Strategy, vol.
30, issue 3 (2021), pp. 614-637.
143 House Committee on the Judiciary, Subcommittee on Antitrust, Commercial, and Administrative Law,
Investigation
of Competition in Digital Markets, 2020, at https://judiciary.house.gov/uploadedfiles/
competition_in_digital_markets.pdf; and “Market Structure and Antitrust Subcommittee Report,”
Stigler Committee on
Digital Platforms, The University of Chicago Booth School of Business, Stigler Center, September 2019, at
https://www.chicagobooth.edu/research/stigler/news-and-media/committee-on-digital-platforms-final-report. For more
information, see section
“Online Platform Concepts and Characteristics.”
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services, which the incumbent may be able to copy more easily, depending on the interoperability
requirements.144
Some bills would apply competition rules only to large online platforms. A large platform with
more resources and users may have a greater effect on the market and foreclose competition more
easily. However, platforms that might not be considered “large” could engage in conduct
prohibited in the proposed competition rules to obtain market power. A platform may be dominant
by the time it is “large,” making it difficult for a competitor to be viable. A consideration may be
whether competition rules should apply to platforms that are not considered “large.” For instance,
if certain actions are always anticompetitive, Congress might consider whether those actions
should be prohibited for all platforms, regardless of size. Complex technological and economic
systems, however, can create uncertainties about the competitive effects of most, if not all,
actions. Congress, therefore, might consider whether operators’ actions should be examined on a
case-by-case basis.
Amending Antitrust Laws
Antitrust laws aim to protect economic competition by prohibiting certain conduct, specifically
unreasonable restraints of trade,145 exclusionary conduct by dominant firms,146 and mergers and
acquisitions that may “substantially” lessen competition or “tend to create a monopoly.”147
Antitrust laws are typically enforced on a case-by-case basis, which can be costly and time-
intensive.148
Some bills would amend antitrust laws. For example, some bills would prohibit firms that meet
specific criteria—such as a market share greater than 50%—from acquiring a competitor, unless
the merging parties can establish that the acquisition would not “create an appreciable risk of
materially lessening competition.”149 This would both alter the standard for prohibited mergers,
from those that may “substantially” lessen competition to those creating “an appreciable risk of
materially lessening competition,” and shift the burden of proof from antitrust enforcers to
merging parties.
Amending antitrust laws could have a significant effect on firms across industries, not only online
platforms. If Congress disagrees with rulings made by courts or would like to see greater antitrust
enforcement, it could amend antitrust laws to clarify the types of conduct it considers
anticompetitive or lower the burden on antitrust enforcers. However, depending on the
amendments, firms may be discouraged from engaging in conduct that, in some instances, can
increase competition. For example, shifting the burden of proof to merging parties could
discourage some firms from entering mergers, which could increase or decrease competition,
depending on the market and parties involved.150
144 For more information on potential benefits, risks, and limitations of interoperability, see OECD,
Data Portability,
Interoperability, and Digital Platform Competition (2021), at https://www.oecd.org/daf/competition/data-portability-
interoperability-and-digital-platform-competition-2021.pdf.
145 15 U.S.C. §1.
146 15 U.S.C. §2.
147 15 U.S.C. §18.
148 For an overview of antitrust laws, see CRS In Focus IF11234,
Antitrust Law: An Introduction, by Jay B. Sykes. For
an in-depth discussion and analysis of selected bills amending antitrust laws, see CRS Report R46875,
Antitrust Reform
and Big Tech Firms, by Jay B. Sykes.
149 For example, see the Competition and Antitrust Law Enforcement Reform Act of 2021 (S. 225, 117th Congress).
150 For an in-depth discussion of potential effects of mergers, see CRS Report R46739,
Mergers and Acquisitions in
Digital Markets, by Clare Y. Cho.
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Further Considerations for Congress
As states and other countries implement their own regulations related to online platforms,
Congress might consider the role of federal legislation. In deciding whether to enact legislation
and what provisions to include, Congress might consider the following:
•
Potential effects on users. Online platforms can benefit and harm users
depending, for example, on the types of communications received or the ways
platforms are used.151 Legislation intended to address some of the harms might
unintentionally create new problems. It could also make creating an online
platform more difficult and costly, which could further entrench incumbents and
limit the development of new platforms that could benefit users. However,
without legislation, some operators might make temporary changes while
receiving public scrutiny. Some operators might not have an incentive to
maintain any changes, particularly if doing so would incur a cost.
•
Complications of technological development. Companies and individuals may
be able to integrate and use new technologies on online platforms in ways that
developers did not anticipate. This can create opportunities for innovation, as
well as increase risks of harms, particularly as more devices are connected to the
internet. For example, generative AI could help developers create or improve
products and services offered on online platforms, but could also exacerbate
existing concerns related to online platforms and create new ones.152
Furthermore, some of these technologies can be costly to develop; companies
that have invested in the underlying technologies and infrastructure may have a
competitive advantage.
•
Complications of decentralization. Some developers have started implementing
decentralized systems to operate online platforms, such as Bluesky, ActivityPub,
and Mastodon.153 These systems use open-source software (i.e., software that can
be viewed and modified by the public) that allows users to build peer-to-peer
networks.154 Although the long-term feasibility and popularity of these platforms
is unclear, these systems raise a question of whether Congress might want to
address selected companies and platforms or implement broader rules that would
be applicable to all individuals and entities on the internet. Congress could also
implement legislation focused on the technology and infrastructure used to create
and develop platforms.
151 For example, see American Psychological Association,
Health Advisory on Social Media Use in Adolescence, May
2023, at https://www.apa.org/topics/social-media-internet/health-advisory-adolescent-social-media-use.pdf.
152 For more information, see CRS Report R47569,
Generative Artificial Intelligence and Data Privacy: A Primer, by
Kristen E. Busch.
153 For information about Bluesky and Mastodon, see Amanda Silberling and Alyssa Stringer, “What is Bluesky?
Everything to Know About the App Trying to Replace Twitter,”
TechCrunch, May 5, 2023, at https://techcrunch.com/
2023/05/05/what-is-bluesky-everything-to-know-about-the-app-trying-to-replace-twitter/; David Pierce, “Can
ActivityPub Save the Internet?”
Verge, April 20, 2023, at https://www.theverge.com/2023/4/20/23689570/activitypub-
protocol-standard-social-network; and Amanda Silberling, “A Beginner’s Guide to Mastodon, the Open Source Twitter
Alternative,”
TechCrunch, November 8, 2022, at https://techcrunch.com/2022/11/08/what-is-mastodon/.
154 For more information, see CRS In Focus IF12075,
Web3: A Proposed Blockchain-Based, Decentralized Web, by
Kristen E. Busch; and Jake Frankenfield, “Decentralized Applications (dApps): Definition, Uses, Pros and Cons,”
Investopedia, updated April 16, 2023, at https://www.investopedia.com/terms/d/decentralized-applications-dapps.asp.
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Author Information
Clare Y. Cho, Coordinator
Kristen E. Busch
Analyst in Industrial Organization and Business
Analyst in Science and Technology Policy
Ling Zhu
Analyst in Telecommunications Policy
Disclaimer
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under the direction of Congress. Information in a CRS Report should not be relied upon for purposes other
than public understanding of information that has been provided by CRS to Members of Congress in
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